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GOLDEN ENTREPRENEURING

The Mature Personís Guide to Starting a Successful Business

Author - James B. Arkebauer -- Publisher - McGraw-Hill - 253 pages - $16.95
Send e-mail to: arkebauer@ventureA.com

CLICK HERE for order information on the $15.00 electronic download

(This section is approximately 12 pages)


DETAILED TABLE OF CONTENTS


Introduction

PART ONE - GETTING STARTED


CHAPTER ONE - Complex Problems and Great Opportunities

Changes and Trends
Coming Full Circle
Do You have What It Takes to be an Entrepreneur?
The Challenges Ahead

CHAPTER TWO - A Most Fortuitous Occasion?

What It Takes To Be An Entrepreneur
Hardy, Ambitious Goal Achievers
Characteristics - The Basics

Success Qualities
Differentiating Factors
Entrepreneur - Seniorpreneur
An Age-old Debate
Risk is Back
There are Four Generations of Risk-Takers
Seniorpreneurs Build a Mixed Team
Passion
Successful Senior Entrepreneurs
It Takes All Kinds
Senior Assets
Resourcefulness Seniors Are Better Qualified for Entrepreneurship
Why Seniors are Taking to Entrepreneuring

CHAPTER THREE - The Problems (As They Are Perceived)-and Advanatages in Senior Entrepreneuring

The Beginnings of a National Challenge
The Perception is Changing
Old Perceptions Die Hard
Problems Turned to Myths

The Generation Gap
Adopting to Technology
Advantages of Age
Conclusions
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CHAPTER FOUR - Senior Entrepreneurial Opportunities Abound

Small is Back
Make Time to See the World Through Different Eyes

Basic Questions Checklist
Taking Aim at the Future
Reviewing the Opportunity

CHAPTER FIVE - Should You Start, Buy, or Franchise?

Starting A Business

Buying A Business
Where to Start the Search
How to Find Out Information on an Industry
How to Get a Deal Flow Going
Where Else to Go
Some Deal Flow Closing Thoughts
Due Diligence
Valuations - The Discussion Goes On
Fashioning the Art
Negotiation
Franchising
Seniorpreneurs Love Their Job

PART TWO -- GETTING GOING

CHAPTER SIX - Building The Inside Seniorpreneurial Team

One or More Seniorpreneurs?

Staff
Hire the Well-Qualified
Seniorpreneurial Management Types
Getting Intimate with the Management Team Requirements
Five Basic Management Functions
Seniorpreneurial Hiring
The Search Process
Seniorpreneurial Interviewing Techniques
Your Board of Directors
The Board of Advisors
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Chapter Seven - Assembling the Outside Seniorpreneurial Team

Consultants and Advisors
What Consultants Are Really For

Accountants
Attorneys
Conclusion

Chapter Eight - Planning the Seniorpreneurial Venture

The Primary Purposes of Your Business Plan
Incorporate the Nine Guiding Principles Into Your Plan

The Next Step: Obtain Critical Reviews
Outline For a Business Plan
Your Plan Is a Lot of Work
The Seniorpreneurial Difference
Grooming a Management Team
Purchase "Key Man" Insurance
Consider the Effects of Change
Seniorpreneurial Structuring and Valuations
Investor Equity Valuation
A Valuation Example
Creating a Special Executive Summary
Making the Transition from Business Plan to Operating Plan
Seniorpreneurial Plans Take Your Best Effort

PART THREE - GETTING FINANCING


Chapter Nine - Securing Seniorpreneurial Debt Financing

There Are Several Types of Financing
Your Two Basic Choices for Financing: Debt and Equity

Advantages of Self-Funding
External Funding is More Complicated
Seniorpreneurs Use Combinations
So Debt or Equity?
Understanding the Stages of Seniorpreneurial Development
Identifying Debt Financing: Forms and Sources
Understanding the Forms of Debt Financing
Accounts Receivable Financing
Conditional Sales Contracts
Equipment Loans
Lines of Credit
Plant or Property Improvement Loans
Time-Sales Finance
Unsecured Term Loans
You May Have to Sweeten the Deal
Subordinated Debt: An Alternative
Understanding the Sources of Debt Financing

Chapter Ten - Securing Seniorpreneurial Equity Financing

Seed Stage Financing
You're Looking for Angels

Understanding Traditional Professional Venture Capital
There are Three Categories to Consider
Corporate Venture Capital
How to Find a Venture Capital Firm
How to Qualify a Venture Capitalist
How to Get in the Door
How to Present to Venture Capitalists
Due Diligence: A Complete Checkup
They Will Check Everything
How Long Will the Process Take?
The Marriage
The Ongoing Relationship
Traditional Venture Capital Funds
The Preferred Investment Vehicles
The Selling of Securities
Regulation D
There Are Six Basic Rules
Rule 504
Alternate Exemptions
Regulation A Offerings
Small Company Offering Registration (SCOR)
A Final Exemption Note
Seniorpreneurs Use Both
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PART FOUR - OPERATIONS TO EXIT

Chapter Eleven - Making It Happen Seniorpreneurial Style

The Secrets Are Several
Breaking Out the Planning Process
Getting Clear on the Difference between Administrative and Operational Planning
Operational Planning: Making Your Dreams Come True
The Advantages of Formal Operational Planning
It's Demanding Mental Work
The Seven Criteria of a Good Operational Plan
Why People Fail to Plan
Why Plans Fail
Seniorpreneurs Street Smarts in Action
Management by Objective
Expand Carefully from a Profit Mindset
Gain Eyes, Arms, Ears, and Legs
Lead People; Manage Things
Leadership
You Can't Fight Reality
What You Got When You Got What You Didn't Expect
Management Must Manage
Monitor and Respond
Success and Unsuccess
Causes of Failure
The Big Four
Cashflow: It's Your Lifeblood
Inventory: You Have to Control It
Accounts Receivable: Control Them Also
Here Are Some Cashflow Pointers
The Strategy for Now
Three Approaches
Street Smarts in Action

Chapter Twelve - Selling Out or Succession

Pricing and Terms
Pricing
Methods Descriptions
Terms
Senior Harvest Choices
People Decisions Are Emotional
Product Integration Becomes Critical Transaction Pricing Affects People
Going Public
So What's a Senior to Do?

Epilogue


Golden Entrepreneuring - The Mature Person's Guide to Starting a Successful Business -
Author - James B. Arkebauer -- Publisher - McGraw-Hill
(250 pages $16.95) ISBN 0-07-003025-1



CLICK HERE for order information on the $15.00 electronic download





Our 33rd year of service
CONTACT INFORMATION
Principal Contact - James B. Arkebauer
Venture Associates - Denver CO
(303)-758- 8710 Fax-758-8747

Send e-mail to: arkebauer@ventureA.com


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